Summer, vacantions and freedom: the growth of the RV market and new surprising furnishing solutions
A traveling house offers all the comfort, freedom and safety. Lately the number of vanlife supporters has increased exponentialy, boosting the continuous research of the sector for furniture that make spaces even more practical and comfortable.
Caravan, camper and motorhome trips were among the most popular forms of vacation in summer 2020. According to a survey conducted by Erwin Hymer Group in Europe, the sector has seen a 20% increase compared to 2019 and almost half of the vacationers who were on the road on a four-wheeled home were new to this kind of travel. The trend promises to be reconfirmed in 2021 and to continue to grow in the coming years: Germany, for example, has just recorded the best half-year in its history regarding the sale of caravans and motorhomes. There were around 63,000 new registrations from January to July 2021 in agreement with the CIVD (the German Association for the Caravan Industry).
The health security measures dictated by the pandemic certainly gave it a great boost, but it is also true that it was not the only one: the vanlife style has been gaining more and more supporters around the world for a while. People who want a roving and independent holiday, dedicated to discovering the natural, historical and cultural treasures of the area with the utmost comfort.
Oplà +39 applied to Eila Edition One motorhome
For those who still think of recreational vehicles (RVs) as a symbol of a hippy era or an icon of the 1980’s, it suffices to say that some motorhomes can actually be compared to yachts, both for the organization of their spaces and for their high quality finishes. Some luxury models, such as the Morelo Grand Empire, presented at the last Dusseldorf Caravan Salon, can exceed a cost of 600,000 euros, for example.
Ultimately, holidays on a caravan or motorhome are more than a simple alternative to the anti-COVID precautions. It’s an actual travel philosophy.
Transformable furniture for motorhomes: collaboration between Atim and Tecnoform
The RV sector in Italy
Tecnoform, Italian company specialized in designing furniture for high-end recreational and nautical vehicles, is constantly looking for innovative and high quality solutions, able to surprise and satisfy even the most demanding customers.
So it recently signed a collaboration with Atim for the creation of furnishing solutions that make the interiors of motorhomes even more versatile, using the space in a practical and intelligent way for to the different activities that people may carry out during the day.
“Our furnishings shape the RV interiors making them seem more spacious, modular and easily transformable. Whether using the vehicle to travel or to work, our goal is to enable a unique experience. This is why we have entered into this strategic partnership with Atim, integrating their ingenious sliding and folding mechanisms to our production, thus creating a furniture capable of making RV environments more dynamic and, at the same time, aesthetically satisfying”, explains Renzo Kerkoc, CEO of Tecnoform .
“I nostri arredi modellano gli interni facendoli sembrare più spaziosi, modulari e facilmente trasformabili. Sia che si utilizzi il veicolo per viaggiare o lavorare, il nostro obiettivo è consentire un’esperienza unica. Per questo abbiamo stretto questa partnership strategica con Atim, integrando i loro ingegnosi meccanismi scorrevoli e pieghevoli alla nostra produzione, creando così un arredamento in grado di rendere gli ambienti più dinamici e, al contempo, esteticamente appaganti”, spiega Renzo Kerkoc, CEO di Tecnoform.
Atim and Tecnoform work together to make vanlife even more comfortable
The partnership will bring to Tecnoform’s furnishing solutions the technology of Atim transformable furniture hardware, specially adapted to the characteristics of RVs: the ease of use and the stability of the mechanisms, the lightness of the aluminum guides and the safety of their locking systems guarantee the safety and usability of the furniture even when the vehicle is in motion.
“It doesn’t always happen that we find partners who fully share our values, our desire to create, innovate and transform. But, when it happens, the feeling is truly unique. This makes me believe that many surprising solutions will come from this collaboration, the benefits of which will be indisputably experienced by those who will later enjoy the comfort of a real traveling luxury home ”, adds Stefano Del Prete, CEO of Atim.
Time to renovate the house? Create multipurpose environments with transformable furniture
With the extension of the Italian Furniture Bonus, 2021 is the perfect time to invest in furnishing solutions that make the most of domestic spaces
For those thinking abou refurnishing their homes in Italy, 2021 is the perfect year!
The incentive of the Italian Furniture Bonus, intended to furnish properties which have been reformed last year, has been extended until December 31th 2021 with a new limit of 16 thousand euros.
It could be the perfect opportunity to create multipurpose environments at home, perfectly suited to these post-pandemic times and the new use we make of domestic spaces.
Here are 3 ingenious tips that use transformable furniture solutions, able to make home spaces more versatile and also stylish:
Home Office is King
ShelfDesk Workstation
Desk
Oplà +39
The global pandemic has made Home Offices the main protagonists of our homes in 2020, but the new ways of working remotely will most probably remain long after Covid is under control: in Italy, for instance, 2 in 3 companies plan to maintain remote working solutions even after emergency.
To create a space dedicated to work or to study is now an investment one cannot renounce to.
For those who want an agile Home Office, concealed solutions a are a great idea. A single movement is enough to extract a large desk from the cabinet, while keeping the internal compartment free to store the comuter, any documents and other office materials.
The great advantage of these solutions, especially in multipurpose environments, is to clearly delimit the spaces and times dedicated to work: opening the workstation desk is equivalent to starting the working day, while closing it means disconnecting and changing the focus to other activities.
Enjoy the Open Space
Twice moves from one side of the island to the other
Space is never enough when you spend many hours at home.
Uniting the kitchen and the living room in an Open Space results in a larger environment and, consequently, increases the feeling of well-being.
Breakfast reveals a hidden dining table kept inside the kitchen island
Atim creates very useful solutions for the kitchen island. Its various models of sliding tops, for example, can be used in different ways: as an extra surface to place the ingredients while preparing lunch, as a table to invite friends for dinner, as a snack corner for a quick bite. Morover, it is also possible to transform them into a workstation when necessary, use the sliding tops to do homework with the children and even support them with home schooling.
Corner creates a snack corner that expands the surface of the worktop
Be inspired by Multifunctional Solutions
Another key concept in any home these days is the optimization of spaces. It doesn’t matter if you live in a big city, where the available square meters are limited, or if you are in a spacious countryside house: the great advantage of multifunctional furniture is to use space and environments in an intelligent way.
Cook creates a real chef’s corner in the kitchen: cutting board, cutlery drawer and snack table. Three functions in one solution.
The usual cutlery drawer gains an extra function with a top that acts as a table for a quick snack. You can also take advantage of a regular drawer to insert a cutting board, equipped with knife holder and a practical basket for the mixer or waste. Or, if you really want to give carte blanche to your imagination, with the right furniture system you can turn the drawer into a coffee table to be used in the kitchen, where the space and the tables are never enough.
Functional is a container drawer with lid, which multiplies the use of kitchen spaces
Atim specialty is the creation of transformable furniture systems, made 100% of aluminum and with the recognized quality of a Made in Italy product. For 25 years we have been committed to shaping the future of furniture design and increasing the usability of spaces in domestic environments all over the world, which has made us the partner of choice for the main players in the Italian and international furniture industry.
If you want to know more about our solutions, get in touch with us!
Visit Atim’s showroom without leaving your office!
It’s not a virtual tour, nor an augmented reality experience. #We2You is an actual personal meeting at Atim headquarters.
As you well know, creativity, innovation and high technology are part of Atim’s DNA. We have therefore decided to patent a new solution in order to reduce distances in these times of social distancing.
We are proud to introduce #We2You, our new way to host personal meetings at our showroom, with the security and support of high technology.
How do the new showroom visits happen?
It’s not a virtual tour, nor an augmented reality experience. #We2You is a real meeting at Atim headquarters.
We believe that personal relationship is paramount, for this reason the revolution #We2You brings is the possibility of organizing reunions in our showroom that take place exactly like the personal visits we have always hosted.
Our new integrated system of strategically placed cameras features facial recognition and tracking functionality. Thanks to their high technology, you will be able to follow our every move and see the details of the solutions on display from different angles, while we explain their operation, their application or discuss which environment is preferable to use them.
In other words, it will be exactly like having a face-to-face meeting here at the company, but without leaving your office.
How can I arrange a meeting with #We2You?
It’s very simple!
If you are a professional from the furniture industry and want to know our solutions and commercial conditions in detail, here’s what you need to do:
- Write us an e-mail with your request.
- Once the day and time of the have been agreed, you will receive an invitation on your e-mail calendar with a link to access the meeting.
- Once you are connected, we will welcome you in our showroom as if you were entering Atim’s front door, and we will start our technical or commercial meeting according to your needs.
Contact us now to arrange your visit to Atim’s showroom!
Click here and send your request