Summer, vacantions and freedom: the growth of the RV market and new surprising furnishing solutions
A traveling house offers all the comfort, freedom and safety. Lately the number of vanlife supporters has increased exponentialy, boosting the continuous research of the sector for furniture that make spaces even more practical and comfortable.
Caravan, camper and motorhome trips were among the most popular forms of vacation in summer 2020. According to a survey conducted by Erwin Hymer Group in Europe, the sector has seen a 20% increase compared to 2019 and almost half of the vacationers who were on the road on a four-wheeled home were new to this kind of travel. The trend promises to be reconfirmed in 2021 and to continue to grow in the coming years: Germany, for example, has just recorded the best half-year in its history regarding the sale of caravans and motorhomes. There were around 63,000 new registrations from January to July 2021 in agreement with the CIVD (the German Association for the Caravan Industry).
The health security measures dictated by the pandemic certainly gave it a great boost, but it is also true that it was not the only one: the vanlife style has been gaining more and more supporters around the world for a while. People who want a roving and independent holiday, dedicated to discovering the natural, historical and cultural treasures of the area with the utmost comfort.
For those who still think of recreational vehicles (RVs) as a symbol of a hippy era or an icon of the 1980’s, it suffices to say that some motorhomes can actually be compared to yachts, both for the organization of their spaces and for their high quality finishes. Some luxury models, such as the Morelo Grand Empire, presented at the last Dusseldorf Caravan Salon, can exceed a cost of 600,000 euros, for example.
Ultimately, holidays on a caravan or motorhome are more than a simple alternative to the anti-COVID precautions. It’s an actual travel philosophy.
The RV sector in Italy
Tecnoform, Italian company specialized in designing furniture for high-end recreational and nautical vehicles, is constantly looking for innovative and high quality solutions, able to surprise and satisfy even the most demanding customers.
So it recently signed a collaboration with Atim for the creation of furnishing solutions that make the interiors of motorhomes even more versatile, using the space in a practical and intelligent way for to the different activities that people may carry out during the day.
“Our furnishings shape the RV interiors making them seem more spacious, modular and easily transformable. Whether using the vehicle to travel or to work, our goal is to enable a unique experience. This is why we have entered into this strategic partnership with Atim, integrating their ingenious sliding and folding mechanisms to our production, thus creating a furniture capable of making RV environments more dynamic and, at the same time, aesthetically satisfying”, explains Renzo Kerkoc, CEO of Tecnoform .
“I nostri arredi modellano gli interni facendoli sembrare più spaziosi, modulari e facilmente trasformabili. Sia che si utilizzi il veicolo per viaggiare o lavorare, il nostro obiettivo è consentire un’esperienza unica. Per questo abbiamo stretto questa partnership strategica con Atim, integrando i loro ingegnosi meccanismi scorrevoli e pieghevoli alla nostra produzione, creando così un arredamento in grado di rendere gli ambienti più dinamici e, al contempo, esteticamente appaganti”, spiega Renzo Kerkoc, CEO di Tecnoform.
The partnership will bring to Tecnoform’s furnishing solutions the technology of Atim transformable furniture hardware, specially adapted to the characteristics of RVs: the ease of use and the stability of the mechanisms, the lightness of the aluminum guides and the safety of their locking systems guarantee the safety and usability of the furniture even when the vehicle is in motion.
“It doesn’t always happen that we find partners who fully share our values, our desire to create, innovate and transform. But, when it happens, the feeling is truly unique. This makes me believe that many surprising solutions will come from this collaboration, the benefits of which will be indisputably experienced by those who will later enjoy the comfort of a real traveling luxury home ”, adds Stefano Del Prete, CEO of Atim.